Saturday, December 11, 2010

Article: Editorial: the second - Generation Apple TV, two months later

The original Apple TV was almost a debacle for Apple - "almost" only that the device hot-running and terminally buggy has laid the foundations for a race-cool and less capricious successor, second generation Apple TV in late September. After an initial wave of hype, Apple quickly downplayed model of origin as a simple "hobby", so that expectations are not as high for the suite. It further reduces these expectations by explaining a software key, AirPlay devices iOS, streaming media feature would be available until a month or two after the launch device. If our examination found the new Apple TV for what it was when released, and we briefly day it last month to reflect improvements induced by the named Software 4.1 update to lend.

In short, AirPlay streaming management device iOS 4.2 to the Apple TV has been off to a good start - even with its current boundaries. There is no doubt in our minds that Apple TV has become much better with the addition of AirPlay, as that once support for synchronizing to disk hard Apple TV videos could begin to play almost instantly from any device you happened to be wearing time and music and photos on your portable device can be played through TV, too. AirPlay for multitasking on the iPhone now continuously, iPad, or iPod touch has been even better. Apple is rewarded for Apple TV 4.1 iOS 4.2 synergy: we have seen the evidence of improved interest and sales for the new model since AirPlay has been added. Friends, family members and readers who made the first model at any price put the new version on their wish lists, and given the price of $99, it is much easier to buy and give as a gift than before. We have endowed several already ourselves.

The interesting thing is that AirPlay and prices are only half the story of why the new Apple TV win consumers. Netflix is the majority. Six steaming video months ago Netflix offers were third or fourth level of quality, but they have continued to improve at an impressive speed. Last month's collection of TV shows, movies and documentaries have become in fact quite impressive for some people (including one of the editors of iLounge) reduce their subscriptions via cable - a conceptual tipping point we believe - and DC-only Netflix monthly rate declined to a somewhat lower United States, thus. Apple TV is far from being the only device streaming Netflix content, but his Netflix interface is one of the best on a device attached to the TV, and its secondary library has eclipsed main catalogue offered by Apple. Hulu just more would be sauce at this stage. Other applications would be phenomenal.

Original Apple Apple TV has won one of our publishers (Jesse) and mainly collected dust with everyone. Universally, we respect and use the new template. At least one of us already has three new Apple TV, which seems to be no longer like crazy, he was a year ago, and we're really excited see what additional functionality Apple add this year. It is an exceptional opportunity for Apple to resurrect a range of damaged products - hopefully, it will be the most second-chance, it is granted by everyone, instead of falling back to the status of "hobby" after the holiday rush. Our hypothesis is that the sales figures to justify increased attention to Apple.

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